All posts by Moe Muise

Free Report: Beginner’s Guide to Keyword Research

keyword-research-for-beginners

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If you’re a newbie to internet marketing and have been looking for a step-by-step guide to keyword research, I’ve got just the report for you!

In my absolutely free Beginner’s Guide to Keyword Research, I’ve combined my best posts on keyword research, all in one handy 56-page PDF guide.

Here are some of the topics that are covered in the report:

  • The keyword search cycle: how to understand the intent behind keywords
  • Effective keyword research: how to brainstorm a seed list of keywords
  • A step-by-step guide to the Google keyword tool
  • How to find low-competition, high volume keywords

In the report I provide lots of illustrations and examples to help you get a good handle on the basics of keyword research.

The report also has a “Resources” section at the very end that lists many of the tools and services that I use to run my online business.

Click here to download the Beginner’s Guide to Keyword Research right now!

How to Find Keywords with Low Competition and High Search Volume: The Ultimate Guide

finding Keywords

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If you’ve been around internet marketing for more than two days, you know that keyword research is one of the most important skills an internet marketer can have.

Why?

Because the holy grail of making money online is getting lots of free (aka organic) traffic to your websites. And the easiest way to get that free traffic is by targeting low-competition keywords that have large search volume.

There are two ways an internet marketer can find low-competition, high-volume keywords:

  1. Do smart keyword research
  2. Hire a monkey to choose some keywords out of a hat, and hope he gets it right!

Now, before you think I’m being smug, let me say that keyword research is a skill that many people find hard to master (and took me quite a while to get the hang of). I regularly receive emails from internet marketers (some new, some not-so-new) who are going about keyword research all wrong.

In this article I’m going to try to remedy that problem by showing you the steps to find keywords that get a decent amount of searches each month, but that won’t take you years to rank for.

But first, let me clarify what exactly a “low-competition” keyword is.
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My Adsense Challenge: How to Earn $10,000 per Month in Adsense Revenue

adsense challenge

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Quick – how would you like to put up a simple website and earn advertising income from it for years to come? And then replicate that process over and over to build a huge (passive) monthly income?

I’ll bet you would – and so would a lot of other internet marketers, judging by the number of “make money from Google Adsense” ebooks out there (and the popularity of my own post on how I went from $0 to $2,000 per month in Adsense revenue).

This post is the first in a series I’m calling the “Adsense Challenge”. My goal is to reach $10,000 in monthly Adsense earnings within the next twelve months.

In this post I describe:

– How I got started in Adsense
–  What I’ve learned over the past  12 months in terms of how to rank websites quickly
–  The strategy I’m going to implement to achieve my $10k/month goal.

And in upcoming blog posts I’ll describe – in detail – the steps I’m taking to achieve that goal.

But first, how my love affair with Adsense came about…

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4 Tips for Building Your Online Business in 2012

building your online business

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I know, I know – another one of those “year-end round-up” posts!

Before you roll your eyes, let me ask you a question: do you periodically take a step back and critically examine what’s going well in your online business, and what could be working better? If not, you’re missing out on a great opportunity to build on your strengths and fix problems that might be holding your business back.

Over the past few days I’ve been reflecting on what’s happened in my own online business in 2011. It’s been a rollercoaster year. The year started out with traffic (and revenue) building steadily, then in mid-year my sites were hit with a severe Google slap. Due to the drop in rankings my traffic was cut in half, and my revenue also took a big hit. Now I’m in re-building mode.
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How to Create Your Own Information Product

This article was transcribed from a video in my Niche Sherpa Video Coaching Course. Niche Sherpa is THE course for finding profitable niches and building a sustainable online business, with 19 niche-discover videos, step-by-step PDFs, online community, and more. Click here to try Niche Sherpa (almost) free for 14 days!

So the first step in creating your own product is to take the research data that you’ve collected in either doing the private investigator approach or the survey researcher approach, review that survey data and look for the problems that your audience is most struggling with.

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How to Find Affiliate Offers to Promote: 3 Essential Tools

This article was transcribed from a video in my Niche Sherpa Video Coaching Course. Niche Sherpa is THE course for finding profitable niches and building a sustainable online business, with 19 niche-discover videos, step-by-step PDFs, online community, and more. Click here to try Niche Sherpa (almost) free for 14 days!

In this post I’m going to cover why offers are the foundation of marketing, and how to find affiliate products to promote. So let’s get into it!

What Exactly is an “Offer”?

First of all, it’s very important to understand what an offer is.  It’s a word that we use all the time and sometimes we use it carelessly I think without understanding really what it is.  Simply put, an offer is a bundle of benefits.

It’s important to understand that because when you are asking somebody to pay for a product that either you are promoting as an affiliate or that you have created yourself and are selling on your own site, you are asking somebody to exchange their money for the bundle of benefits that you are going to give them, whether be in your e-book, or in your audios or videos or software, whatever you are selling on your site.

So your goal basically is to craft an exchange that is perceived as valuable to your niche audience. And what you want to do is you want to make an offer, a bundle of benefits that is perceived as more valuable than what you are asking for your audience to exchange.

So to put it another way, when you go into a store and you are looking to buy a pair of running shoes for example, if the running shoes cost $100, the company that is trying to sell those shoes to you has to create in your mind that this is an exchange where you see the running shoes as more valuable or at least as valuable as $100 – otherwise, you are not going to exchange your money for those shoes.

So the perceived value of your product has to be higher than the price you’re charging for your product.  This is an extremely important concept: marketing boils down to an exchange of value, so when you are creating your product (or choosing an affiliate product to promote), always keep in mind that the value you are offering the bundle of benefits has to be significant compared to what you are asking from your audience.

The Biggest Mistake Made by IM Newbies

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Are You Failing at Internet Marketing? Use This Checklist to Diagnose What Ails Your Online Business

internet-marketing

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Did you know that Clickbank signs up 3,000 new affiliate marketers EVERY SINGLE DAY?

I was stunned to read that figure (which was sent to me by one of Clickbank’s advertising reps last week).

Three thousand per day means that nearly 1.1 million would-be affiliate marketers join Clickbank every year.

And while those people might have a range of different reasons for chasing the affiliate dream (quit their day job; get a bit more income every month; meet Alex Whalley), they share one thing in common:

The vast majority of them are never going to make good money from their online business.

(According to a survey run by James Schramko, half of affiliate marketers make less than $10k per year from their business. And that’s just the results of his survey. I’ll bet the vast majority of affiliate marketers make no money at all).

But who can blame the struggling IMer, when making money online is so hard?

Why Making Money Online is like Being a Rocket Scientist

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5 Quickest Ways to Get Inside the Mind of Your Market

mind of the market

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Note: this is Part One in a 4-part series called “How to Launch Your Own Profitable Info Product in 60 Days”

So you’ve decided that you want to get into this “make money online” thing in a big way. What’s your first step?

Whoa! Hold on, Tiger! Sometimes it’s best to learn what to do by first learning what NOT to do. Let’s take a second to cover the most common mistakes I see newbies making.

How NOT to Start An Online Business: 3 Flawed (and Common) Approaches

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How to Predict the Profitability of an Affiliate Product…Before You Start Promoting It

[s3mv]How to Choose a Clickbank Product and Estimate Its Profitability.mp4,480,360,false,false[/s3mv]

The title of this post is a bit misleading – in this post’s video I actually show you the following:

(1) How to use the “Advanced Search” feature in Clickbank to choose a product that is likely to convert AND that you can promote without getting killed by your competition. In the video I also show you one particular Clickbank product that I think has great potential and little competition.

(2) How to do quick keyword and competition research to figure out if a Clickbank product gets enough searches (but doesn’t have too much competition)

(3) How to use a cool (free) tool set up by Howie Jacobson to calculate the profit potential of a product. (You could also use the tool to estimate the profitability of an entire niche, if you have numbers for all of tool’s inputs.)

Here’s a screenshot of Howie’s Search Volume Market Profitability Calculator, which can be found by clicking here.

Click image to enlarge

This tool is awesome for (at least) two reasons: it allows you to quickly determine if you should promote a particular product, and it isolates a handful of key factors that you MUST always have in mind when deciding to promote a product online.

Your thoughts?

How to Do Niche Research Using Question & Answer Websites

Do you want to know what’s on the mind of your market, but don’t have time to do in-depth niche research?

Shame on you! Niche research is the most important part of an online business!

Okay, okay, so I’m biased. I love doing niche research!

But I know that sometimes we just want to do some quick-and-dirty market research to get a sense of what’s on people’s minds. That’s why I’ve whipped up a 15-minute video showing you five of the question-and-answer websites that I use to get a feel for a market.

In the video I take you briefly through these websites, and show how you can very quickly glean valuable insight into the needs of a niche.

Here are the websites I cover in the video:

http://www.BlurtIt.com

http://www.AnswerBag.com

http://www.AOLAnswers.com

http://www.Ask.com

Google’s Wonder Wheel

How can you use the information that you get from these Q&A websites?

Well, I wouldn’t say the quality of info is good enough to develop a product from. But you could certainly use the information to quickly develop a free report for your blog/website, or use the information to figure out what the categories of your new website should be.

What tools do you use to do quick niche research?