How to Predict the Profitability of an Affiliate Product…Before You Start Promoting It

The title of this post is a bit misleading – in this post’s video I actually show you the following:

(1) How to use the “Advanced Search” feature in Clickbank to choose a product that is likely to convert AND that you can promote without getting killed by your competition. In the video I also show you one particular Clickbank product that I think has great potential and little competition.

(2) How to do quick keyword and competition research to figure out if a Clickbank product gets enough searches (but doesn’t have too much competition)

(3) How to use a cool (free) tool set up by Howie Jacobson to calculate the profit potential of a product. (You could also use the tool to estimate the profitability of an entire niche, if you have numbers for all of tool’s inputs.)

Here’s a screenshot of Howie’s Search Volume Market Profitability Calculator, which can be found by clicking here.

Click image to enlarge

This tool is awesome for (at least) two reasons: it allows you to quickly determine if you should promote a particular product, and it isolates a handful of key factors that you MUST always have in mind when deciding to promote a product online.

Your thoughts?

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  1. says

    Once again you are giving out some great info on marketing research. Both the Clickbank pointers and tool info are really helpful.

    Keep up the great work Moe.

  2. Moe says

    Thanks Tom! What I like about Howie’s tool is how it really gets to the bottom line of product selection.


  3. says

    Awesome Moe!

    Quick digestable and extremely relevant.
    Kind of like my breakfast actuially – but I digest. no I digress – I already digested

    Good to see you again mate, hope Hawaii was awesome, and I look forward to more.

    Btw – I have so much going on atm its not even funny.
    Just about to launch Build Rank Profit on Clickbank actually – but you’ll hear about it (mainly because I will be emailing you to ask some questions LOL)

  4. says

    Thanks, Moe. This was absolutely brilliant! I really like your style.
    BTW, what do you think, what conversion rate can be seen when doing list building first, then doing some preselling and only then sending people to sales pages (for health/fitness market)? Is 10% too optimistic?

    • Moe says

      Much appreciated, Ziga.

      Regarding list-building to increase conversions: in my own experience, I’ve been able to get conversion rates up to 5% or so – so I think expecting 10% might be unrealistic. Having said that, though, I think it depends on many factors (the niche, the product, your relationship with your subscribers). I’ve heard of other marketers getting higher rates.

      Bottom line: increasing your conversion rate by even 1% or 2% can make a huge difference in your profitability.


  5. says


    This is really good stuff man! I think you have pushed the free line with this one. You can easily charge for this content. I don’t follow to many people but I just subscribed and will have you on my short list of people I look out for. Thanks again!

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