Category Archives for Find a Niche

Niche Marketing: What It Is, and Why It’s the Secret to Your Success

Niche [nich]:A distinct segment of a market In a nutshell, niche marketing involves serving one part of a market. It’s not serving an entire market, but neither is it promoting only a single product. A niche can be sliced out of a larger market in many different ways. A niche market can consist of: Demographic groups (for […]

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Find a Niche Step #1: Brainstorm Niches Based on Needs

Have you heard of this cool product called the “iPhone”?It’s pretty popular. Apple has sold 2.2 billion units of the iPhone from its inception in 2007 to the last quarter of 2018, generating hundreds of billions of dollars in revenue. How about the car called the “Edsel”?The Edsel is considered one of the biggest product […]

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Find a Niche Step #2: Understand the Search Landscape

Once you’ve settled on a promising niche, you need to understand what that niche’s “search landscape” is. The “search landscape” is a birds-eye view of all the search activity in a niche. It consists of:All the different types of keywords that your audience is typing into Google to find solutions to their needs. These keywords can be […]

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How to Find a Profitable Online Niche (2019): The Best Guide Ever Created

I’ll let you in on a secret …something you probably haven’t heard before: Any online niche can be profitable. That’s because profitability depends on a simple formula:Traffic + Conversion = Profit “Traffic” can come from LOTS of places around the interwebs – Google, Bing, Facebook, Twitter, Pinterest, and on and on… “Conversion” simply refers to the action […]

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Find a Niche Step #3: Find Solutions to Promote (or Create Your Own)

Lesson Summary: >> Once you’ve created your topics map of low-competition informational and commercial keywords, the final steps are to determine the: Types of offers you’ll promote on your site; and Best products within those offer types >> Choosing the wrong types of offers can make a big difference to your site’s income, so it’s […]

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Finding a Profitable Niche: 6 Essential Questions to Guide Your Research

Image by MassMoneyTrafficMachine So you’ve selected an audience to serve, and brainstormed some problems faced by that audience. How do you zero in on the problems that have the greatest chance of making you a profit? In this post I’m going to cover the key questions that I ask when researching a market. While answering […]

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Find Your Audience: How to Identify a Niche Audience to Serve

Image by Walsh In this post I’m going to give you some ideas for the very first step you should take when starting an online business: choosing a niche audience to serve. You should choose a niche audience BEFORE picking products, or setting up a website, or diving into affiliate marketing. Why? There’s one key […]

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Hidden Gems: How to Find Uncompetitive Online Niches

Image by @socialtalent One of the questions I hear most often from new internet marketers is “I’m just getting started. How can I find an easy niche to get my feet wet in?” What people are really saying when they ask that question is, “I’ve spent a lot of money learning this stuff – and I […]

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Three Evergreen Niches You Can Serve for the Next 30 (or 300) Years

Image by Tobintouch One of the most sensible questions I hear from new internet marketers relates to finding “evergreen” niches (in other words, markets that will be around for a long time). I love this question, because it means people aren’t just looking to make a quick buck – they’re in it for the long […]

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Should I Enter This Market? 7 Questions for Information Marketers

Image by HDYO Once you’ve brainstormed your list of niche topics, it’s time to narrow down your list to a handful of niches that have the highest potential for success. This leads to a question that’s often asked by new internet marketers: if I enter market X, am I going to lose my shirt? While […]

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